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SEO Migration Services | Geeky Tech

URL: https://geekytech.co.uk/seo/migrations

Geeky Tech offers SEO migration services to help businesses maintain organic traffic during significant website changes such as domain name changes, mergers, or major site redesigns. Their process involves a two-phase approach: pre-migration, which includes strategy calls and URL mapping, and post-migration, which covers launch day implementation, redirect management, and ongoing performance monitoring for up to 90 days.

Traffic

Keywords

SEO migration, website migration, organic traffic, domain name change, website redesign, redirects, Google Search Console, Google Analytics

Q&A

Q: What are the two phases of Geeky Tech's SEO migration service?

Geeky Tech splits its migration service into two phases: the pre-migration phase, which covers preparations and meetings to understand goals, scope, and potential problems, and the post-migration phase, which involves implementing planned actions and monitoring results after the migration is launched.

Q: What happens during the pre-migration phase of an SEO migration?

The pre-migration phase includes a friendly conversation to understand goals, scope, and potential issues, pre-migration URL mapping to prioritize pages by traffic volume, and documentation of third-party scripts if changing domain names or website environments.

Q: What is involved on launch day of an SEO migration?

On launch day, Geeky Tech checks that all scripts have been carried over, ensures the site is not set to noindex, and informs Google Search Console of any change of address. For new website environments, they also perform a website audit.

Q: What is the role of redirects in an SEO migration?

Redirects are crucial to ensure organic traffic has somewhere to go after a migration. Geeky Tech checks for redirect chains and ensures all 404 pages are redirected to relevant pages.

Q: What is the recommended practice for old domains after a migration?

It is recommended to continue hosting the old domain and paying for the domain name for at least one year after a migration, as it serves as the location for redirects and is essential for maintaining the work done during the migration.

Q: What does post-migration reporting and check-ups involve?

Post-migration involves setting up a dashboard to track performance for 90 days before and after the migration, with daily details. Check-ups occur at week two, and months one, two, and three to monitor traffic and rankings, with a final 90-day report.

Q: Who is typically involved in an SEO migration and what are their responsibilities?

SEO migrations typically involve marketing managers and developers. Marketing managers are often responsible for URL mapping, while developers handle the implementation of redirects. Geeky Tech acts as a consultant, helping both parties understand potential pitfalls and offering expertise throughout the process.

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