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URL: https://geekytech.co.uk/results/process-parameters
This case study details how Geeky Tech
SEO, Process Parameters, Case Study, e-commerce website, keyword strategy, organic search optimisation, bottom line, industrial temperature sensors, Optris infrared sensors, thermal imaging cameras, UK manufacturer, global success, new customers, repeat customers, website audit, content calendar, conversion tracking
Q: What were the results of the SEO efforts for Process Parameters?
The SEO efforts resulted in a 557% increase in ranked pages, a 196% boost in new users, an 111% growth in goal completions, and a 9% increase in the bottom line.
Q: What was the challenge faced by Process Parameters?
Process Parameters had no online authority despite decades in business, a messy site structure with products listed on blog pages, and valuable content that wasn't optimized or spread across different kinds of pages.
Q: What solutions did Geeky Tech implement for Process Parameters?
Geeky Tech implemented solutions such as understanding the ideal customer and their search intent, identifying focused keywords, simplifying site structure, updating web pages with best practices, and building online brand presence by claiming and optimizing social profiles.