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URL: https://geekytech.co.uk/b2b-seo-agency-for-tech-companies
Geeky Tech is a B2B SEO agency that offers data-driven SEO services to help businesses increase traffic, generate leads, and improve search engine rankings. They provide services such as keyword research, content marketing, technical SEO, on-page and off-page optimization, and international/local SEO, with a focus on a no-fluff, results-oriented approach and a 30-day money-back guarantee.
B2B SEO agency, SEO services, digital marketing, lead generation, search engine rankings, keyword research, content marketing, technical SEO, on-page optimization, off-page optimization, international SEO, local SEO, SEO audit, Geeky Tech
Q: Why isn't my current SEO campaign working?
There’s probably no single reason why your site isn’t showing up on Google’s search results, except if maybe your pages have been set to noindex. If your pages are indexed but they’re still far from page one, you’re probably dealing with poor keyword strategy and not enough backlinks. On the other hand, if you haven’t been able to figure any of this out yourself, you probably don’t have tracking set up yet. A lot of companies assume that because they’ve written a page about a specific topic that they should be automatically ranking for it. But that’s not how SEO works. Content that’s already ranking high in Google has strong page authority and has followed on-page SEO best practices (to say the least). If you’ve just written a page for a difficult organic search term (i.e. one that the big-budget competitors are already ranking for) without having built a strategy around it, you may benefit from speaking to an SEO specialist about how to achieve faster results.
Q: Is B2B SEO different from B2C?
While the principles behind B2B and B2C SEO are the same, the way your B2B customers search Google and interact with your website are different. The sales cycle for B2C customers is relatively short. They search for a product, find a site, and click to buy. B2B customers spend more time at each stage of the buying journey, comparing companies, reading whitepapers, requesting demos, etc. The long sales cycle of your B2B customers will affect your SEO strategy, which is why it’s important to work with an experienced B2B SEO firm.
Q: Why is SEO expertise so important for B2B companies?
Sitting on an unoptimised website is like trying to sell your wares at the busiest street market in the world with a sign that’s too small to read in a stall that no one can find. Google’s page one is the most competitive space on the web. Without proper search optimisation, your B2B customers can’t find you—even if you’re selling exactly what they’re looking for—and Google may not even know how to rank you. Not only are you competing against existing companies, but you’re up against sites that haven’t even been created yet. Everyone is vying for the top position. You need the strongest strategy possible to sit and stay at the top spot of search engine result pages and get noticed by the right kind of customers.